Mitch McAlister
Principal Product Manager • UX Leader • Startup Advisor
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Contact: mitch at mitchmcalister.com • LinkedIn
- Customer-focused Leadership: 15+ years directing product strategy, vision, and execution for fintech and consumer tech, aligning cross-functional teams around a shared vision to launch innovative products.
- Team Development: Built and managed high-performing product and design teams, mentoring team members to excel in delivering optimized user experiences and market-ready solutions.
- Business Growth: Launched products that expanded market reach and increased engagement, using strategic planning, continuous optimization, and a data-driven approach to generate $200M+ in total revenue.
Experience
Founding Advisor – Playola Radio, Inc. (2024–Present)
Initiating fundraising pipeline and MVP product development for early-stage music tech startup.
Director of Product Management and Design – Juvo Mobile, Inc. (2016–2023)
Led product strategy and UX for a consumer fintech platform serving underbanked users in LATAM.
- Expanded P2P payments to 4 new countries, adding $5MM+ ARR.
- Launched a D2C lending MVP with $10MM+ in disbursed loans.
- Increased onboarding conversion 220% and cut uninstalls by 80%.
- Built a 6-person product/design team and a scalable design system.
VP of Product, Design, and UX – YouWeb Incubator (2014–2016)
Advised mobile startup teams on GTM, UX, and product vision.
- Doubled time-to-market efficiency through new alignment processes.
- Ran pre-release beta programs to increase launch quality.
Director of Product, Design, and UX – OpenAura (2013–2014)
Seed-stage music tech company supporting artist content APIs.
- Launched self-service artist platform and saved 30% in support costs.
- Improved roadmap alignment with journey mapping and stakeholder input.
Director of Product Management – Songbird (2011–2013)
Owned cloud product and strategic partnerships in music discovery.
- Launched cloud services generating $1.4MM in licensing revenue.
- Closed distribution deal with Philips that boosted downloads 70%.
Director of Product Management and Design – Yidio (2010–2011)
Optimized conversion and SEO for a content discovery startup.
- 4x increase in signups and 2x in affiliate revenue per user.
- Tripled organic traffic through CMS and SEO updates.
Director of Product Management – MySpace (2005–2010)
Led international, mobile, and community product teams (26+ reports).
- 45MM new users and $80MM revenue from European market growth.
- Designed CMS and ad products delivering $30MM+ in promotional and ad revenue.
Education
B.A. in Mass Communications and Journalism
University of California, Berkeley
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